About this document
Analytics Marketing by gomwt2 is a document available to read on EtoBox.
Essentials of Marketing Analytics is a comprehensive textbook designed to introduce students to the field of marketing analytics, covering essential topics such as data management, supervised and unsupervised learning methods, and emerging analytical techniques. The book features practical applications, case studies, and insights from industry experts to enhance understanding and engagement. It aims to equip students with the necessary skills to navigate the rapidly evolving landscape of marketing influence
- Author
- gomwt2
- Language
- EN