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About this scholarly article
A Social Influence Model of Consumer Participation in Network-and Small-Group-Based Virtual Communities* by Dholakia, Utpal M (author);Bagozzi, Richard P (author);Klein Pearo, Lisa (author);Jones, Jesse H (author) is a scholarly article available to read on EtoBox.
- Author
- Dholakia, Utpal M (author);Bagozzi, Richard P (author);Klein Pearo, Lisa (author);Jones, Jesse H (author)
- Published
- 2004