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What is Customer Behavior in Motorcycle Market about?

This document provides background information on the two-wheeler industry in India. It discusses the evolution of the industry from being tightly regulated by the government to becoming more liberalized and competitive after reforms in the 1990s. The market share of motorcycles has grown significantly compared to scooters and mopeds. The document also presents projections for growth in demand for motorcycles and scooters in different regions of India between 2002-2003 and 2011-2012, with motorcycles account

Author

Sumit Singh

Language

EN