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Eight Steps for a Marketing Plan by David Reuter Piragauta is a document available to read on EtoBox.

This document outlines an eight step process for developing a simple marketing plan: 1. State clear and measurable marketing objectives with no more than two objectives. 2. Identify the demographics of the target market and focus on them. 3. Select competitors and identify their strengths and weaknesses. 4. Describe the product/service and give customers reasons to buy and remain loyal.

Author
David Reuter Piragauta
Language
EN