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Branding Basics for Social Media by Shayne Cordero is a document available to read on EtoBox.

Brand recognition can be supported through social media according to statistics that show 2.77 billion social media users globally. Social media is influential because what people see on their screens can influence them to purchase products. Brands use social media to share content which increases brand awareness and makes it easier for people to find information. Social media also increases trust among users by providing details about brands and their products. Peer recommendations on social media directly

Author
Shayne Cordero
Language
EN