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This study analyzes the strategic position of Vietnam Container Shipping Joint Stock Company (Viconship) amidst rising competition in the logistics industry, focusing on challenges such as port overcapacity and the need for digital transformation. Utilizing qualitative research methods, including SWOT and TOWS analyses, the findings indicate that while Viconship has strengths like strategic location and integrated services, it faces significant challenges from intense rivalry and digital capability gaps. Th

Author

trank2393

Language

EN