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Consumer Shifts in Kenyan Finance Post-2023 by steven.aluoch is a document available to read on EtoBox.

What is Consumer Shifts in Kenyan Finance Post-2023 about?

This research proposal aims to assess the shifts in consumer preferences for financial services among Kenyan salaried employees following the implementation of the Finance Act 2023, which introduced significant tax reforms affecting disposable income. The study seeks to fill the gap in existing literature regarding the impact of taxation and regulatory changes on financial behavior, focusing on savings, credit, insurance, and investment choices. By analyzing these trends, the research will provide insights

Author

steven.aluoch

Language

EN