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SERVQUAL Insights for East West University by Ahmed Safa is a document available to read on EtoBox.

What is SERVQUAL Insights for East West University about?

The document discusses the importance and relationship between customer service perceptions, the SERVQUAL model, and the service cascade at East West University. It provides an overview of the university, analyzes customer service perceptions and how they impact enrollment and reputation. It also explains the SERVQUAL model and how it is applied at EWU to measure service quality across various dimensions. Finally, it outlines EWU

Author

Ahmed Safa

Language

EN