About this document
Technology Licensing Strategies in Firms by ssaurabh88 is a document available to read on EtoBox.
This document discusses technology licensing strategies of large firms. It uses the example of the chemical company Himont, which successfully pursued technology licensing. Himont licensed its polypropylene production process technology widely when it lacked downstream production assets. This generated licensing revenues while competition in polypropylene production was not high. Licensing also helped establish Himont
- Author
- ssaurabh88
- Language
- EN