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Hermès relocated its workshops and design studios to just outside of Paris in the 1990s. By 1993, Hermès had gone public on the Paris stock exchange, with the family still retaining about 80% of stocks. In following years, CEO Jean-Louis Dumas decreased franchised stores while increasing company-owned stores to better control product sales. By the late 1990s, Hermès continued reducing franchised stores and opening more company-operated boutiques, including one in Beijing in 1996.

Author

Alexei Ciuchitu

Language

EN