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About this Business, Management and Accounting article

The Impact of New Product Introductions on Sales Management Strategy by Wotruba, Thomas R. (author);Rochford, Linda (author) is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Wotruba, Thomas R. (author);Rochford, Linda (author)
Publisher
Informa UK Limited
Published
1995
Field
Business, Management and Accounting (Social Sciences)

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