Can I read Exploring Health Tourism – Executive Summary on EtoBox?

Exploring Health Tourism – Executive Summary by World Tourism Organization (UNWTO) and European Travel Commission (ETC) is a book available to read on EtoBox.

What is Exploring Health Tourism – Executive Summary about?

The ETC/UNWTO publication on Exploring Health Tourism aims to provide a better understanding of the growing segment of wellness and medical tourism. The study introduces the evolution of health-related tourism products and services from all around the world and provides insights into the current situation of the industry, as well as the future potential. It also includes a comprehensive taxonomy that serves as a common reference for tourism destinations operating in this field, as well as a practical toolkit to assist NTOs and DMOs with their planning and management of health-related tourism activities. Exploring Health Tourism – Executive Summary 1 Acknowledgments 6 Foreword 8 Executive summary 10 The growing segment of health tourism 10 Defining health tourism: recommended taxonomy and definitions 10 Factors shaping health tourism 11 The market of health tourism 12 Supply of health tourism 12 Demand of health tourism 13 Management and marketing 13 Conclusion and recommendations 14 health,tourism;,medical,tourism;,wellness,tourism;,taxonomy;,cross-boarder,health,care;,m-health;,e-health;,management,and,marketing;,supply,and,demand,of,health,tourism;,Health,Tourism,Development,Stra

Author

World Tourism Organization (UNWTO) and European Travel Commission (ETC)

Language

EN