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Pentingnya Customer Relationship Management by Aldo Rialdo is a document available to read on EtoBox.

What is Pentingnya Customer Relationship Management about?

The document discusses Customer Relationship Management (CRM). It defines CRM as a strategy used by companies to focus on maintaining customers by collecting all forms of customer interactions, whether by phone, email, website inputs, or conversations with sales and marketing staff. The goal of CRM is to optimize profitability from individual customer relationships. CRM integrates sales, marketing, customer service and support to maximize customer acquisition, value, relationships, retention and loyalty. Th

Author

Aldo Rialdo

Language

EN