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What is Crisis Response Strategies Explained about?
The article examines stakeholder perceptions of crisis response strategies within the framework of Situational Crisis Communication Theory (SCCT), which aims to align response strategies with the nature of the crisis. It emphasizes the importance of matching the level of responsibility and support provided to victims based on the reputational threat posed by the crisis. The study confirms existing theories on crisis response strategies and their protective powers in managing organizational reputation during
- Author
- leanhnef0708
- Language
- EN