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What is Strategic Management in Marriott about?

Strategic management involves formulating objectives, assessing resources and competitors, and implementing plans to achieve organizational goals. Historically, strategic thinking has been used for military advantage and business competition. Marriott International is one of the largest hotel companies, growing since 1957 through strategic decisions like owning, managing, and franchising hotels, as well as providing quality services and facilities. Marriott promotes diversity and inclusion as a core value,

Author

Sheu Basharu

Language

EN