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Telecommunications And Business Strategy by Richard A. Gershon is a nonfiction available to read on EtoBox.

What is Telecommunications And Business Strategy about?

\"Telecommunications and Business Strategy helps current and future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. Author Richard A. Gershon examines telecommunications industry structures and the management practices and business strategies affecting the delivery of information and entertainment services co consumers. He brings in specialists to present the finer points of management and planning responsibilities. Case studies from the International Radio and Television Society (IRTS) competition supplement the main text and offer an invaluable perspective on management issues.\" \"Developed for students in telecommunications management, electronic media management, and telecommunication economics, this volume also serves as a practical reference for the professional manager.\"--Jacket Helps the media professionals understand the relationship and convergence patterns between the broadcast, telephony, and Internet communication industries. This title examines telecommunications industry structures and the management practices and business strategies affecting the del

Who reads Telecommunications And Business Strategy?

Author

Richard A. Gershon

Publisher

Routledge/Taylor and Francis Group

Published

2009

Language

EN

ISBN

9780203877241

Category

nonfiction

Subjects

Business, Social Science, Management