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Distribution Channels and Transportation Logistics by Manuela Las Bandidas is a document available to read on EtoBox.

What is Distribution Channels and Transportation Logistics about?

This document discusses channels of distribution and transportation. It begins by defining distribution channels and describing their types, including direct channels and indirect channels with one, two, or three levels. The key functions of distribution channels are then outlined, such as providing information, making contact, financing, matching products to customer needs, negotiation, physical distribution, promotion, and risk taking. Finally, the document examines factors to consider when choosing distr

Author
Manuela Las Bandidas
Language
EN

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