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This document contains a rubric for evaluating business plans with criteria such as the introduction, problem description, offering details, intellectual property, market analysis, competitive differentiation, sales and marketing plan, operating strategy, management team, and financial highlights. Students are to prepare a business plan that will be judged based on this 10-point rubric. Each criterion is rated from 1 (very poor) to 5 (excellent) and the total score is calculated. The document was prepared b

Author

Tin

Language

EN