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What is Communicating Risks Effectively about?
The document discusses the importance of effective communication and influence in risk governance, emphasizing the need to tailor strategies based on audience perceptions and attitudes towards risk. It covers various approaches to address hostility, suspicion, apathy, and overconfidence, including building trust, engaging in dialogue, and using storytelling. Additionally, it highlights general principles for risk communication, such as clarity, transparency, and the judicious use of quantitative information
- Author
- NURSYARAFANA
- Language
- EN