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Can I read Customer Relationship Management on EtoBox?
Customer Relationship Management by Beltman, Rob; Peelen, Ed is a nonfiction available to read on EtoBox.
What is Customer Relationship Management about?
Geared to MBA students and undergraduate students in the later years of their study, as well as those attending courses on CRM, direct marketing, relationship marketing, database management or business intelligence, the book is also appropriate for graduate students in information management attending courses on CRM and participants in specific CRM/database management. Students reading this book should have basic knowledge of marketing management.
Who reads Customer Relationship Management?
It is typically read by self-directed learners exploring a subject in depth.
Common subject areas: history, science, philosophy, social sciences.
- Author
- Beltman, Rob; Peelen, Ed
- Publisher
- Pearson International Content
- Published
- 2013
- Language
- EN
- ISBN
- 9780273774952
- Category
- nonfiction
- Subjects
- Management, Business, Sales & Marketing
Other editions & translations
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