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About this Business, Management and Accounting article
The impact of channel integration on consumers’ channel preferences: Do showrooming and webrooming behaviors matter? by M. Awais Shakir Goraya; Jing Zhu; Muhammad Shakaib Akram; Mahmud Akhter Shareef; Aneela Malik; Zeeshan Ahmed Bhatti is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- M. Awais Shakir Goraya; Jing Zhu; Muhammad Shakaib Akram; Mahmud Akhter Shareef; Aneela Malik; Zeeshan Ahmed Bhatti
- Publisher
- Elsevier BV
- Published
- 2022
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)