Skip to content

Opening book details…

About this Business, Management and Accounting article

The social buyer: A framework for the dynamic role of social media in organizational buying by Gustafson, Brandon M.; Pomirleanu, Nadia; John Mariadoss, Babu; Johnson, Jean L. is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Gustafson, Brandon M.; Pomirleanu, Nadia; John Mariadoss, Babu; Johnson, Jean L.
Publisher
Elsevier Science; Elsevier ; Elsevier BV (ISSN 0148-2963)
Published
2019
Field
Business, Management and Accounting (Social Sciences)

More by Gustafson, Brandon M.; Pomirleanu, Nadia; John Mariadoss, Babu; Johnson, Jean L.

Browse all works by Gustafson, Brandon M.; Pomirleanu, Nadia; John Mariadoss, Babu; Johnson, Jean L.