Can I read Desi Hangover: Crafting Kolhapuri Chappals on EtoBox?
Desi Hangover: Crafting Kolhapuri Chappals by markmartirez76 is a document available to read on EtoBox.
What is Desi Hangover: Crafting Kolhapuri Chappals about?
The case study discusses the journey of Desi Hangover, an artisanal footwear brand founded by two Indian university students, Hitesh and Lakshya, who identified a market opportunity for Kolhapuri Chappals. The COO, Abha Agrawal, emphasizes the importance of understanding customer needs and creating products that resonate culturally while supporting artisans. The accompanying masterclass by Ismail Akbani highlights the critical role of empathy in human-centric design and innovation, advocating for deep custo
- Author
- markmartirez76
- Language
- EN