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What is Vitamins Market Growth in the Philippines about?

The vitamins market in the Philippines is projected to grow significantly, with retail value sales expected to reach PHP20.4 billion in 2024, driven by health-conscious consumers and the popularity of beauty-related vitamins. E-commerce is emerging as a key growth driver, with brands leveraging online platforms for promotions and discounts. The trend towards gummy vitamins is also gaining traction, appealing to consumers

Author

aljohnmdy

Language

EN