About this document
ZAMPS 2021: Media & Market Insights by Ratidzai Muyambo is a document available to read on EtoBox.
The document is a survey report on media consumption in Zimbabwe in the first half of 2021. It provides details on the research methodology, respondent demographics, and key findings. Some of the main findings include: - Econet is the dominant mobile network provider with 90% of respondents using it for voice calls. Consistent network coverage and affordable tariffs are the main drivers of choice. - Econet also leads in internet provision with 88% market share. WhatsApp is the most widely used social media
- Author
- Ratidzai Muyambo
- Language
- EN