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What is Demand Gen Retargeting Recipes about?

This document provides recipes from various demand generation professionals for effective marketing tactics. It includes a recipe from ReadyTalk for cleaning a marketing database by removing duplicate, outdated and unreachable contact records which increased the number of qualified leads. It also summarizes a recipe from ADP that improved collaboration between sales and marketing teams by defining lead stages and roles, resulting in increased revenue. A third recipe from Bizo is described that used display

Author

vkbritney

Language

EN