About this Business, Management and Accounting article
Disentangling the Effects of Perceived Deception and Anticipated Harm on Consumer Responses to Deceptive Advertising by Xie, Guang Xin (author);Madrigal, Robert (author);Boush, David M. (author) is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Xie, Guang Xin (author);Madrigal, Robert (author);Boush, David M. (author)
- Publisher
- Kluwer Academic Publishers
- Published
- 2014
- Field
- Business, Management and Accounting (Social Sciences)