About this document
Promotion Strategies for SMEs by tahirumama2 is a document available to read on EtoBox.
The document provides a comprehensive guide on promotion and advertising strategies for Small and Medium Enterprises (SMEs) by the Small and Medium Enterprises Development Authority (SMEDA). It covers various promotional activities including personal selling, sales promotion, public relations, and advertising, along with examples of commonly used advertising media. Additionally, it includes a case study of Wholesome Bakery Café to illustrate effective promotional strategies in practice.
- Author
- tahirumama2
- Language
- EN