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Mahindra Logistics is exploring opportunities to disrupt the logistics of transporting bananas in India. Currently, bananas are transported inefficiently, with high costs and spoilage, denying farmers fair prices. Mahindra Logistics sees an opportunity to develop an innovative business model to transport bananas at 30% lower cost while maintaining quality. By optimizing transportation methods and utilizing return loads, Mahindra Logistics aims to revolutionize banana logistics from farm to consumer, benefit

Author

mohanprasanth

Language

EN