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Can I read Protest Politics in the Marketplace : Consumer Activism in the Corporate Age on EtoBox?

Protest Politics in the Marketplace : Consumer Activism in the Corporate Age by Heldman, Caroline is a business book available to read on EtoBox.

What is Protest Politics in the Marketplace : Consumer Activism in the Corporate Age about?

This book examines how social media has revolutionized the use and effectiveness of consumer activism. The author emphasizes that consumer activism is a democratizing force that improves political participation, self-governance, and the accountability of corporations and the government. She also investigates the use of these tactics by conservatives. This book analyzes the democratic implications of boycotting, socially responsible investing, social media campaigns, and direct consumer actions,

Who reads Protest Politics in the Marketplace : Consumer Activism in the Corporate Age?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Heldman, Caroline
Publisher
Cornell University Press
Published
2018
Language
EN
ISBN
9781501709470
Category
business
Subjects
Business, Economics, Political Science
Updated
2026-03-16

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