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Consumer Preferences: Local Shops vs Malls by omkarghadigaonkar861 is a document available to read on EtoBox.
What is Consumer Preferences: Local Shops vs Malls about?
The document presents a study on consumer preferences between local shops and shopping malls during festivals in India, highlighting the unique motivations and behaviors that influence shopping choices during these culturally significant periods. It explores various factors such as pricing, product variety, service quality, and demographic influences that affect consumer decisions, while emphasizing the coexistence of traditional and modern retail formats. The findings aim to provide insights for both local
- Author
- omkarghadigaonkar861
- Language
- EN