About this document
Anti-Japan Boycott in South Korea Insights by nguyenthikimliena11 is a document available to read on EtoBox.
This study explores the motivations behind the 2019 anti-Japan boycott movement in South Korea, focusing on consumer animosity driven by patriotism, normative influences, and perceptions of the relationship with Japan. The research highlights how negative emotions related to international conflicts can lead to collective actions such as boycotting foreign products. By integrating conflict management, public relations, and consumer behavior theories, the study aims to provide insights into managing animosity
- Author
- nguyenthikimliena11
- Language
- EN