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Challenges in Targeting British Audiences by Ankita Parakh is a document available to read on EtoBox.

What is Challenges in Targeting British Audiences about?

The document discusses several issues that international or global institutions face when targeting British audiences. First, there are cultural differences between Hollywood productions and British productions that make some films more appealing to British audiences than international ones. Second, international institutions may lack proper understanding of the local British market, which could lead to financial losses if the film does not appeal to British audiences. Third, it is more costly for independe

Author

Ankita Parakh

Language

EN