Can I read Customer engagement strategies in retail electricity markets: A comprehensive and comparative review on EtoBox?

Customer engagement strategies in retail electricity markets: A comprehensive and comparative review by Harrison Hampton; Aoife Foley; Dylan Furszyfer Del Rio; Beatrice Smyth; David Laverty; Brian Caulfield is a Environmental Science article available to read on EtoBox.

What is Customer engagement strategies in retail electricity markets: A comprehensive and comparative review about?

Retail electricity markets require development to ensure efficient and equitable pass through of wholesale electricity costs to customers. Customer engagement has been heralded as a concept to improve the wholesale-toretail link, better harness flexible demand loads and co-ordinate distributed renewable generation and storage. This study reviews the state-of-the-art customer engagement trends in retail electricity markets, and in doing so, it first establishes a definition of customer engagement in the context of retail electricity markets. Second, the paper identifies that literature on customer engagement revolves around three key strategic themes, namely 'Customer Focus', 'Tariff Design' and 'Innovation'. Third, the paper systematically provides a comprehensive review of these customer engagement strategies in retail electricity markets. Finally, the study identifies the technical, market and social requirements to deliver an innovative retail electricity market structure to decarbonise society. This paper's crucial and novel policy recommendation is that integrating market mechanisms and technology (i.e. cross-linking across the three customer engagement strategy themes) is req

Who reads Customer engagement strategies in retail electricity markets: A comprehensive and comparative review?

Author

Harrison Hampton; Aoife Foley; Dylan Furszyfer Del Rio; Beatrice Smyth; David Laverty; Brian Caulfield

Publisher

Elsevier BV

Published

2022

Language

EN

Field

Environmental Science (Physical Sciences)