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1 Chhounseng Somphors Research Report by Tola Kay is a document available to read on EtoBox.

This research report investigates the impact of Corporate Social Responsibility (CSR) dimensions on customer satisfaction and loyalty, specifically in the context of ABA Bank in Phnom Penh, Cambodia. Utilizing quantitative methods such as factor analysis and regression analysis, the study finds that the economic dimension of CSR significantly influences customer attitudes, satisfaction, and loyalty. The report concludes with recommendations for businesses and policymakers to enhance CSR practices for better

Author

Tola Kay

Language

EN