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What is BSBA Marketing Management Subjects Overview about?

This document outlines the curriculum requirements for a Bachelor of Science in Business Administration majoring in either Marketing Management (MKM) or Financial Management (FM). Both programs are comprised of 126 total units over 4 years. The first two years focus on general education and core business courses. The third and fourth years emphasize the major field through courses like Consumer Behavior, Marketing Research, Financial Management, and a practicum. Graduates will be prepared for careers in mar

Author

Maeus Montemayor Asuncion

Language

EN