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Pricing Structures and Challenges in Services by Himanshu Gupta is a document available to read on EtoBox.

What is Pricing Structures and Challenges in Services about?

The document discusses three basic price structures for services - cost-based, competition-based, and value/demand-based pricing - and difficulties associated with each. Cost-based pricing sets price as costs plus profit margin but costs are hard to trace for services. Competition-based pricing follows competitors

Author

Himanshu Gupta

Language

EN