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1 +JRBM+Dikanio+214-226 by Yusuf Riyanto is a document available to read on EtoBox.

This study develops a fresh-to-cup coffee business model in West Java using the Triple Layered Business Model Canvas (TLBMC) to integrate sustainability into coffee MSMEs. The research identifies strengths in product quality and marketing but highlights weaknesses in distribution and waste management, recommending a focus on product expansion. The findings suggest that TLBMC can effectively guide MSMEs in creating sustainable economic, environmental, and social value, addressing a gap in literature regardin

Author

Yusuf Riyanto

Language

EN