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Importance of CRM in Managing Clients by Indrachapa Ranasinghe is a document available to read on EtoBox.

What is Importance of CRM in Managing Clients about?

Customer relationship management (CRM) is important for managing high-profile clients by analyzing customer interactions and data over time. CRM involves tracking customer behavior, using the data to improve marketing strategies while respecting legal and ethical boundaries, and gaining insights from customer data usage to enhance customer relationships and lifetime value.

Author
Indrachapa Ranasinghe
Language
EN

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