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ROI for technology projects : measuring and delivering value by Brian Roulstone, Jack J. Phillips, D. Brian Roulstone is a book available to read on EtoBox.

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1 online resource (xx, 343 pages) : This is the first book focusing on the ROI for technology investments written by a technology executive for technology decision makers with the support and guidance of the foremost authority in the discipline of Return on Investment. This book leverages the talents of both authors to provide a framework and methodology that can ensure greater success in mobilizing technology initiatives. There is no other book on the market that specifically addresses the critical need to prove ROI on resource intensive technology projects with a time-tested and industry leading methodology. To date, most ROI books have focused in the areas of human performance, training, marketing, and other human capital related disciplines. With increased scrutiny of technology spending by the most complex organizations in the world, technology leaders need a 'tool kit' to help them prepare for hard-hitting discussions with their organization's CFO, president, CEO, or chairman about the return they should expect from critical technology projects. Rather than focusing top managers' attention on cutting, challenging, and controlling expenditures (as many C-level accountants pref

Author

Brian Roulstone, Jack J. Phillips, D. Brian Roulstone

Publisher

Routledge

Published

2008

Language

EN

ISBN

9781138157941

Subjects

Management, Technology, Business