Skip to content

Opening book details…

Can I read Strategic Management of Technological Innovation (Irwin Management) on EtoBox?

Strategic Management of Technological Innovation (Irwin Management) by Melissa A. Schilling is a business book available to read on EtoBox.

What is Strategic Management of Technological Innovation (Irwin Management) about?

<p><b>Analyze. Formulate. Implement.</b></p><p>Melissa Schilling’s <i>Strategic Management of Technological Innovation, </i>5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. </p>

Who reads Strategic Management of Technological Innovation (Irwin Management)?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Melissa A. Schilling
Publisher
McGraw-Hill Higher Education
Published
2016
Language
EN
ISBN
9781259737824
Category
business
Subjects
Business, Management
Updated
2026-03-24

Other editions & translations

More by Melissa A. Schilling

Browse all works by Melissa A. Schilling

Similar books