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Importance of Market Research by Gaurav Agarwal is a document available to read on EtoBox.
What is Importance of Market Research about?
Market research is important for businesses to understand customer needs and determine if there is sufficient demand for a product before investing money in its development. Conducting market research can help answer questions about customer willingness to buy a product, preferred price, preferred purchase locations, liked and disliked features, target customer types, and effective promotion strategies. Understanding competition and identifying customer needs in a changing market allows businesses to remain
- Author
- Gaurav Agarwal
- Language
- EN