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Media Influence on Campaign Issues by Nikolina Peršić is a document available to read on EtoBox.
What is Media Influence on Campaign Issues about?
The document discusses how media influences political campaigns, particularly through the coverage of the 1974 congressional elections. It analyzes the emphasis and attention given to various campaign topics across different media outlets, revealing that campaign issues dominated coverage while personal qualities of candidates received little focus. The findings suggest that media shapes public perception of campaigns by portraying them as strategic contests, often prioritizing tactical aspects over broader
- Author
- Nikolina Peršić
- Language
- EN