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What is Key Features of Business Research about?

This document provides an overview of business research. It defines research as a systematic, empirical, and critical investigation that leads to new knowledge. There are two main types of research: basic/fundamental research, which aims to gain deep understanding without solving immediate problems, and applied/action research, which seeks to address practical problems. Quantitative research uses statistical analysis and focuses on measurement, while qualitative research seeks depth of understanding through

Author

Ashish Neupane

Language

EN