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Mass media encompasses various communication platforms that inform, educate, entertain, and influence public opinion, including print, broadcast, and digital media. Media convergence merges traditional and digital media, enhancing accessibility and interactivity, while the relationship between policy and mass media is reciprocal, with each influencing the other. Additionally, mass media plays a crucial role in political decision-making and is shaped by various theories that explain its impact on audiences a

Author

Maya Amelia S.

Language

EN