Can I read ICB April on EtoBox?
ICB April by thomasanil640 is a document available to read on EtoBox.
What is ICB April about?
The document outlines a digital marketing and performance strategy for Indian Currybowl Southampton, addressing issues such as low trial of new dishes and declining delivery orders. Key strategies include repositioning menu items, implementing upselling techniques, and creating behavior change campaigns to encourage customers to try new dishes. The plan emphasizes a full funnel marketing approach, staff training, and targeted promotions to enhance customer engagement and drive sales.
- Author
- thomasanil640
- Language
- EN