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Understanding Consumerism and Its Impact by Raman Kulkarni is a document available to read on EtoBox.

What is Understanding Consumerism and Its Impact about?

Consumerism aims to give consumers more choices and a voice in the marketplace. It arose due to marketing concepts that sought to understand consumer behavior and psychological/social factors influencing purchases. In India, consumer groups advocate for consumers

Author

Raman Kulkarni

Language

EN