Can I read Problem Solved : a Primer in Design and Communication on EtoBox?

Problem Solved : a Primer in Design and Communication by Michael Johnson is a book available to read on EtoBox.

What is Problem Solved : a Primer in Design and Communication about?

For decades designers and advertisers have had to interpret design briefs, produce new solutions to familiar problems and continually work to keep their clients brands fresh and in the public consciousness. This book explores the theme of problem solving in design and communication, from reviving the identity of tired brands to dealing creatively and sensitively with propaganda. Each chapter deals with a specific problem and concludes with a case study to illustrate a particular solution in greater detail. With hundreds of examples from a huge range of international agencies and designers, both contemporary and classic, this book presents an informative, comprehensive and lively discussion of communications and advertising in the twentieth and twenty-first centuries.

Author

Michael Johnson

Publisher

Phaidon Press Limited

Published

2004

Language

EN

ISBN

9780714844534

Subjects

Art, Arts

Rating

4.4 / 5 (16 ratings)

Updated

2026-03-14