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JustDial Services outlines different pricing strategies and rate fences for companies. They discuss using cost-based, value-based, and competition-based pricing analyses. Rate fences are divided into physical (product-related) and non-physical categories. Physical fences include aspects like class of travel or hotel room size. Non-physical fences involve factors such as time of booking, location, flexibility, frequency of use, and buyer characteristics. When determining prices, companies must consider quest

Author

Ambuj Sinha

Language

EN