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Mystery Shopping in Banking Quality Improvement by Amela is a document available to read on EtoBox.

What is Mystery Shopping in Banking Quality Improvement about?

This document discusses applying mystery shopping techniques to improve the quality of banking services. It was published in July 2009 and has 4 reads but no citations. The authors include Ermina Smajlovic from the Faculty of Economics University of Tuzla and Edin Salkić from College of Computer Science and Business Communications eMPIRICA. They have also worked on related projects analyzing bank identity in Bosnia and Herzegovina using the ACID test.

Author

Amela

Language

EN